Modern suppliers have to provide their services on different places. Cheap flights, new markets and the supplying-channel internet has lead to a fast increase of mobility.
An important difference to the past is the experience, the guest bring along. The guest is experienced and expects from the hotel to satisfy his needs. Cleanliness and convenience are standards, design is important. The modern guest is price-conscious and a professional in calculate the value of a service.
Especially at hotels the quality is getting more important. The guest also expects extreme flexibility. His demands change between gourmet kitchen and fastfood. The guest wants do decide spontaneusly, if he likes a breakfast buffet or just a cup of coffee. In every case he will not pay for a service, he doesn't get.
Who travels a lot and isn't at home very often develops the demand of communication. On the one hand to keep in contact with the family, on the other hand to search for new friends. With the help of modern communication offers the hotel becomes a medium. An important part of well-being is a wide range of recreational offers to practise interests and hobbies.
The range of hotels becomes larger and more confusing. Medium and small locations are ignored by big hotel chains, individual hotels have problems to get a position, because the are hard to classify.
Who is perfectly prepared to fullfil the guests needs, offers good price performance ratio and an unmistakable market presence, has the best expectations for the hotel market of the future.
